5 Ways to Create Value

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5 Ways to Create Value to reach your own personal level of success.

  1. Identify your skillset
  2. Set attainable goals
  3. Create an action plan
  4. Enhance your strengths
  5. Personal development

Own your power as you run your own race. Set your goals, create an action plan, and keep in mind that it’s not how you start it’s how you finish.

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A Journey Into Creation

So back in September I thought that it would be a great idea to really map out my business and the direction that I want to go. I completed a full business plan and everything then I feel like I hit a brick wall.

My big picture is being able to run a successful business online and become my own boss. Creating ways for people to expand their creative abilities, speaking when given the opportunity and ultimately enjoying the things that I love doing.

2019 put a little bit of a fire under my ass, especially back in June when I spoke at the Teacher Self-Care Conference. I transferred schools. I became the Positive Behavior Interventions and Support (PBIS) Coach. But I also began to experience the growing pains of raising teenage boys. They are night and day.  Needless to say I feel like I am behind, but then I think about all of the work that has been accomplished behind the scenes that I actually have to stop and give myself a break.

I have planned my brand content and though I am not as confident in it at times that I should be, I just ask myself a lot of times if I am doing the right thing. I totally get that I don’t have to do what everyone else is doing, but damn they make it look easy. So I hit the reset button and told myself to not let the internet rush me. After all, this blog has been up for three years, semi-consistently. I have written three books. I do freelance academic writing and editing. I have been busy. But self-doubt creeps in and make me question everything.

I’m not experiencing burnout or anything, I just want to begin to see the light at the end of the tunnel.  That is such a cliché. And even though I’m building my own table and opening my own doors, the truth is that entrepreneurship is hard as hell. Luckily for me I have decided to partake in a “Secure the Bag” webinar because 2020 is the year to erase the doubt and just strike out.  I’m thinking “The Journey to Here” which is a compilation of themed story telling that explains my journey of living, reflecting, writing, and learning.

I told myself that I would devote six months to one book and I have been focusing on 12 Ways to Survive Your First Year of Teaching since June. It was a follow-up to My Fourth Year. I’ve enjoyed this ride, but I want to talk about some other things and I think now is the time.

I have dumped my brain a lot over the past few months and I am passionate about writing of course, goal setting, African-American youth (I don’t want to see them get lost in the system) and of course being a successful author with a message that I get to share through speaking engagements. I’m not stalling anything, I’m just being careful as I go back to look at drafts of all of my book titles. I have a couple books I need to finish or put the final touches on. I am definitely going to make it happen.

These are just my Tuesday thoughts as I prepare for my conference in the meantime. I’m a lifelong learner. So this journey continues.

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Got To Go Harder

You have permission to tell your story and your story only. Your story will inspire people that can relate to your trials and your triumphs.


Moment of transparency: This time last year I said I’d be teaching somewhere else, and in the spring I interviewed and got the job. I had been in my old district since July 2008 so I knew I was ready for something different. Today I will be introducing our new behavior matrix to support our P.B.I.S. initiative because I stepped into the coach position when it was in need of a new one. It’s a lot of work but I’m doing what I can, and the leadership team will receive this information in today’s meeting.


So I’m giving myself 90 days to cement some other ideas because I want to see more results on the business side of what I do. I wrote a couple of books, I’ve spoke a couple of times, so now I want to do more with all of my experience and be a full time mentor, speaker, facilitator because I KNOW I can do.


I’m trying to secure my own bag. I’m not concerned with what others are doing around me that does not feed this mindset and place in my life. I was going hard, now I’m about to go harder.

~LaTilya

Pursue Your Dreams and Align Your Focus

So you say you want to be a writer. Do you know how to draw on your strengths and maximize on your gifts?


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Monetize They Said…

Stay strong. Make them wonder why you are still smiling.I focus a lot of my time and energy on being a mom which author ambition while being in the classroom. That’s already three full time jobs in itself. Now if I make it look easy, trust me it’s not.

Through every transition in my life since separating from active duty Air Force in 2007, the title of being a mom has been staring at me through my rear view. I can’t escape that responsibility. I’m not trying to, I’m just saying.

When I entered the classroom in 2008 my children were toddlers. When I wrote My Fourth Year In Middle School, my sons were a great push for that. When I completed my dissertation, The Impact of Computer Assisted Writing Instruction for Improving Writing Scores for Urban Eighth Grade Students, I said yes mom, I made it, I’m not an expert but that was the turning point. I may have had quality education but very few are checking for the quality of my words so sharing my voice is the only way as I continue to build.

Being a mother with a millionaire mindset is grueling. Someone once said that you very rarely find balance in the things you set out to do, you just have to do it. There’s no wonder people say, I’ll sleep when I’m dead. That’s a dark and twisted thing to say, but I get. We are all grinding for the pending success that’s just on the other side of the roadblock. Delayed is not denied, but sometimes as an entrepreneur you want the gate of opportunity to open up just for you so you can experience the rush of accomplishment beyond the present.

Write the book.

Launch the blog.

Create the online course.

Start the podcast.

Host an event.

Facilitate a workshop.

Have a book signing.

Turn your hobby into a money maker. It’s far more easier to say than to actually do when life happens and your time is limited. We can monetize everything, but when you are a one man team and trying things out, failures knocks twice before success enters. Metaphorically speaking.

I’m the authority of me and my blog and my books are my life. If I managed in between two divorces and two advanced degree programs all while teaching and being a mom to things done. I’m simply saying, you can too!

~xoxo

LaTilya Rashon

Writing to Heal Parts of Me

I have been asked how to write books, how to start a blog and my simple response is just to start writing. This is not my first time putting my story into the atmosphere, but this the space that puts the pieces of me together. I had a beloved blogspot but when I decided to step things up a notch back in 2016, I was not clear. I was simply stringing thoughts together and calling it a blog.

It was not until I sat down and outlined my first book that I realized I was diving into territory that was uncomfortable but was my wholehearted truth. I was nervous but I shared the tragic dissolution of my marriage in my first book and that was a huge mountain to get over. See, in my second year of teaching, I had only been separated from the Air Force a little over a year, I was still a new teacher, finishes up my alternative preparation program, and sadly my life was in turmoil. I was separated from husband of six years, and I was completely devastated. In the midst of all of those emotions, I still had to be a mother and figure out what I was doing in the classroom. I cried a lot that year, and simply felt like I had no control over anything in my life at the time.

I felt misunderstood by coworkers and even judged at times. I was completely ostracized from spouse’s family, and the only person I relied heavily the most on was my mother. She struggled with watching me deal with pains of my marriage because it was an pain that she had never experienced. She could’t tell how to fix things or how to navigate through the problems because she had never been married.

I was separated for two years before the divorce was final. We tried briefly to try to reconcile, but one day I asked him, “What are going to do?” He looked at me and said, “I don’t even like the word marriage.” That is when I knew I had to let go, as hard as it was. The reality of that pain is that I survived. Dealing with personal problems outside of your profession surely is a test of wills and each time there is a set back and life gets in the way, you learn how to bounce back. Of course at that time I was 30 years old, finding my voice as a woman and refusing to be treated as less than an equal partner. Now my tolerance for things that aren’t conducive to good vibes, I gladly shy away from.

Sharing my story, my ups and downs have become my survival guide because just when I thought I was ready to give up, my strength takes over. I know that I am strong but sometimes when I’m tired, I want to be able to be vulnerable in the arms of someone that will be my strength when I feel weak. We will lose ourselves many times in life but it’s always worth it to see the pieces get put back together as if they were never touched.

My heart as a mother will not let my children down because everything I do is for them. They make me better. My love for writing as an author gives me the ability to share my trials and triumphs. Some days are better than others, so I focus on the good even when I don’t feel like it. When I am in my classroom, teaching continues to add layers to my life and give me experiences that I would not trade for anything in the world.

The parts of me that make me unique, I gladly share and each time I reflect on my trials and my blessings, I am eternally grateful.

~xoxo

LaTilya Rashon

Passive Income and Business Sense

It has taken me a while to get this post out but I’ve been playing with the words in my head until it all came somewhat together.

The road that I travel as a single, mother of two, educated, teacher, self-published author and entrepreneur is not easy.  Some days I just want to say I’ll work my job for 30 years then retire and halt all of my creative ideas.

One morning I woke up with tears pouring from eyes and the overwhelming feeling of LIFE consuming me. It put things into perspective and I said to myself, “I have to get my business in order”, because calling into work while dealing with a family crisis is not my idea of a good start.

I need more clarity and while I watch, study, and YouTube other entrepreneurs and take in the tidbits they have to offer, I am reminded that this is not a race.  I have to create, discover, and discuss in my own lane and too often as a creative there is a certain amount of pressure to always deliver.

I speak a lot of times on my business in my mini-blogs on my IG (@tilyarealeyes) and FB (LaTilya Williams) but I don’t get into a lot of detail about what my business entails. Maybe I should!

As far as passive income goes while reading I have decided that I want to work on that in the months to come especially since one of the top passive income ideas is books.  But what exactly is passive income? My passive income would be considered my book because I get paid repeatedly for work that I completed once.  I push my book My Fourth Year in Middle School: My Fourth Year in Middle School to the point of feeling exhausted.  Although the concept of my book is good, I can admit that my marketing behind my book is/was lacking.  I now must go back into that book and pull out my content because next June is going to be really BIG for me. I’ll announce that later.

Passive income in affiliate market skipped me and that is something that I just don’t get and can’t quite get a hold of.  So I won’t talk anymore about something that I don’t get.  But I can say that once I invested in myself and got into network marking, that has fundamentally been the best thing popping.  LOL!  A failed attempt at drop shipping let me know that that business was not for me but I have yet to give up on my multiple streams.

Creating an online course as passive income stays on my frontal, but now being back in school I just feel that I don’t have enough time to focus on the type of class that I want to create.  Lets just be real, the idea is for me to earn an income while I sleep, so I’m not rushing my process.  I’m taking everything in and relying on my common sense to lead when it comes to my business.

I read a quote that said, “Everybody is so busy posting their wins instead of their failures.”  I find that sad because social media has us thinking that everything creatives produce is a win straight out the gate.  I have since realized that my plate is full and everything sincerely and truly takes times.

I will continue to cultivate my passive income ideas…writing services, books, and network marketing.  I will continue to feed my frenzy to try something different.  I will keep believing in myself and everything that I set out to accomplish.  I won’t ever stop designing a life that I want to live because at the end of the day I don’t want to leave this earth thinking about all of the things that I should have done.

I have since learned that I have to build up to my next title and create a buzz EARLY!  I have to be smarter in this department this go around so that I can capitalize more on my message.  Stay tuned, for that writing is underway.

So as I prepare for these next steps in my career, life, and journey I am so excited.  I never thought about my writing as passive income but this next book, 12 Ways to Survive Teaching is sure to ignite souls and have you look at teaching from a humorous perspective.

The reality is I want to be good at everything. I don’t just want to be a book you read once then place on the shelf. I don’t want to be name only mentioned here and there, I want to be a guru if you will in my own right. I never thought about the power of passive income until I began to do my research. Now I must be a smarter business woman. It is truly all coming together and I feel it.

I took the leap before I was ready and now I must overdeliver. I have a timeline and I will excute!

Figuring This All Out: Brand, Business, and Marketing

One of the realest things I read so far on this road to entrepreneurship is that THERE IS A LOT OF BAD INFORMATION OUT THERE!

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Now one would think that with 10 years of traditional classroom teaching, six years of active duty military service, and six degrees (2 associates, B.A., MPA, Ed.S. and an Ed.D.), I should be where I want to be. Wrong…Wrong…Wrong! I’m trying to crack the self-publishing market and offer a message to aspiring and new teachers (THAT IS MY PURPOSE—To Inspire!)

When I initially wrote my first book, My Fourth Year In Middle School: The Truth About Teaching, I was and still am completely behind on not doing enough to properly market my book to get it into the hands of the people that I feel could benefit from it the most.

I would attribute writing this book to being just like the formative years of education because in my first three years I learned A LOT.   Mostly through trial and error and faulty circumstances.  But in those first years I found my purpose and knew that I have a lot to offer as an educator.  As an individual.  As a person who is not afraid to make mistakes and take a risk.

Since the release of my book in July 2016, I still want to do more with it.  I am almost desperate to do more with it because I know that there is some really good information embedded inside to keep teachers motivated.  Now I’ll be honest, I have definitely taken some heat for my book but this was about some real stuff that I experienced as a new teacher.  Much like my recollection of a having a teacher tell me I’d never be successful; I never wanted a child to feel that way about themselves in my classroom. I do not want new teachers feeling left out and ostracized unnecessarily… even with the good support of my mentor teacher, I felt alone when I started teaching.  So I ask myself, was I supposed to paint a pretty picture of the people that were hard on me or was I supposed to tell my TRUTH.

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MY BOOK AT A GLANCE

Year One: This was the toughest year ever and I remember feeling like I was being tested to see if I could really hang in there with my high poverty stricken kids.  But the thing about the students is that once I won them over, they were not the problem.  IT WAS THE ADULTS.  I cried a lot that first year because I felt like I was failing miserably at teaching.  During pre-planning I had been whispered about because of a skirt that I thought was appropriate, but clearly it wasn’t.  I felt so embarrassed by my assets…the skirt was long but that wasn’t the problem.  I was body shamed before body shaming was a thing.

Dealing With Divorce: My first marriage fell apart during my second year of teaching.  I was holding on by a thread.  I had had a huge fight with my husband, got a mugshot for bursting out his truck window, separation, and watching the security I once felt in my marriage be shattered.  All of this was going on while my boys were toddlers (Lil Phil-5, Preston-3). I was home alone with my two boys, cooking for them, dropping them off at daycare, working my full-time teaching job—stressing and wondering when my husband was going to come back home.  HE DIDN’T! The divorce was finalized September, 2011!

Is This Really Happening: So many things happened to me in a few short years that I am blown away at the fact that I’m still in the classroom.  I admit my very first administrator was hands down the bomb.  She had very high expectations and as a new teacher  I had no choice but to meet them.  I’m extremely proud of my results after my first year of standardized testing…I can boast that 97% of my students passed the Criterion Referenced Competency  Test (Phased out CRCT).  But I dealt with a different administrator my 3rd, 4th, and 5th years of teaching that was so passive, it was difficult to feel productive under his leadership.  I dealt with my car being stolen from the school campus my 5th year and instead of being sympathetic his reaction was, “It was a simple repossession.”  That made my blood boil, and I knew it was time to GO!

A Different Perspective: Transferring to a different school was what I thought I needed and while I was yet again able to foster relationships with my students…I also had to deal with adults.  I will say that I am brash and unfiltered at times, but I’m committed to my stance on things, and that doesn’t make me wrong; it makes me passionate about my kids.  I respect other people’s opinions, but I think I have run into others not really respecting mine.  In my ten short years, I have dealt with court cases with my now second ex-husband in 2014, the murder of my half-brother in 2015, middle of the year moves from one content/classroom to another in 2016, and truly feeling undervalued for my experience and knowledge. In a one on one conversation about leadership I once told an administrator, “Your perspective is skewed by what you think you know about me.  Until you see me or in action, you have no idea what I’m capable of.  I take my content very seriously.  I’m not changing!  But you’d have to talk to me to know that.”

Even through all of that I have experienced, the nonconstructive criticisms, and being told I’m not qualified or experienced enough to be an academic coach I still forge ahead.  I’ve also been told I’m “social media heavy”, whatever that means.  I mean, is this the wave?!?!?  Criticize others for the moves they are making because you are not making them yourself?!?!?

Yes my career is teaching but my vision is much bigger than being in a classroom forever.  I refuse to be one dimensional.  Just as I heard today…not everyone wants you to be successful.  I’m building my platform one blog, discussion, experience, post, and video at a time.  I am not a traditional teacher…I have a bit of an edge about me and I’m not afraid to share my experiences.

As I’m figuring this all out I know that the LaTilya Rashon brand and PSB2 Publishing  will rise as I coach myself through the necessities.

To learn more about my self-published titles please check me out here.  Be sure to connect with me on social media.

Be sure to share and leave a comment.  Thanks for reading.cropped-20170110_153240-e14840823819536.png

Don’t Be Polarized By Criticism

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“Well behaved women seldom make history.”

I will definitely be the first to admit that when it comes to writing I am extremely protective of my words and the last thing I want to have happen is someone dislike my point of view.  But guess what…it happens and it is what it is.

However, as I continue to move forward with writing and exposure I understand that I must keep writing to getting better as I work on other projects (specifically books) that I hope to engage a greater following.

Diving into what’s socially acceptable or not is a slippery slope and being too careful can make you boring.  But the realistic goal at the end of the day is to create a spark around your name.  I have heard the questions about why I write about the things I post and how my content shifts from branding to personal, but in reality this is my style.  I am working on staging my work to show my progress as a writer/blogger and self-published author because I am my brand.  I want to do things myself (have complete creative control), so as I take my time to get some things done behind the scenes, please understand that this is indeed a massive process.

Some of the blogging experts suggest pushing for tasty content…

What are you trying to teach someone?  What expertise do you bring to the issue and trending topic?  How will your insight transform the minds of those that follow your action steps and why they should listen to you?  I learned the need to be tasty while tuned into a live session one night with one of the notables.  On the other hand there is another expert that simply says all authors should have a blog because it sharpens your skills.  I have negated my ideas of me being my brand…and just when I was supposed to have a photo shoot to do some promo shots for my website and do what I thought was best for my website and image those plans fell through… It Simply Was Not Time!

Socially Acceptable Behavior

I’m glad I’ve taken the time to regroup and reconsider what I need to do for me.  My social media platforms garner attention in several ways and the whispers have spread into full out conversations about my uncensorship in some areas and my overly outright spoken feelings in other areas.  Just yesterday a colleague laughed with me about my snapchat (@tilyarealeyes) diaries.  I use it to vent, to laugh, and to BS my way through the day sometimes.  It’s all in fun.  And as us creatives, business-minded, entrepreneurs work out our niches it is easy to be “polarized by the criticism of others”.  We see it day after day from everyday people like me that create with care on up to celebrities that post a simple picture because they are living their life that keeps us all highly entertained.

I am sure that as I continue to share my voice, my thoughts, my concerns, and my journey there will be someone standing on the sideline with a sign that reads…”Not a fan!”  But I can’t be concerned with the negative questions and thoughts of others because they are not in my shoes running this race.   It would be too easy to just scroll pass what someone dislikes because they feel that their opinion is needed and justified.

I have played around on my platforms and while it’s a process to build my presence online it’s not the people that I don’t know with the questions and fake concern, it’s the ones close by that I know personally that have the most to say about what I’m writing.  I write about my real life and real experiences.  So hearing that I’m “heavy” on social media made me chuckle a little and damn near put me on the defense.  Who are these people to question what I’m doing?  And just to be clear I am too busy building my name to worry about what others don’t understand about what I’m doing.  I have sparked a conversation so evidently I’m doing something RIGHT!

I completely separate my personal life and my blogging life.  What I write about may be influenced by my day to day but my LaTilya Rashon blog, Facebook, Instagram, and Twitter will depict what I want to have.  This hat as a writer and continuously improving author is completely different than my everyday job as a teacher.  I can teach people about life (love, relationships, parenting, coping, and simply LIVING) on my blog and how to cope with shit on a regular basis.

The struggle is real when no one understands your vision and what plans you have for your career.   My being socially acceptable on my platforms is for me to decide without the negative criticism of others.  I said a long time ago that people find favor in you when they like what you have to say and represent.  But I’ve also learned the lesson that my friends are not my target audience so I’m never surprised by the local feedback or lack thereof.

I am constantly thinking of ways to be impactful with my writing and the out pour I receive from inbox messages, reshares of my blog post, and new followers edges me along. I appreciate all of the support and encouragement I receive!

I welcome all feedback because I have made up in my mind that nothing will deter me and I will not stop because others think that I should.

If you would like to keep up with me on Facebook please follow me here atimg_4830 LaTilya Rashon “TilyaRealEyes” 

Connect with me!

*Two Years Ago*

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Two years ago I decided that I was going to revamp my blog and try to be more serious about my writing.  After all, I had received approval on my Institution Review Board (IRB) application for my dissertation so I felt my time freeing up and I was ready to write more creatively.

I felt like all the years of preparing to graduate since enrolling into my doctoral program at Nova Southeastern University in 2011 was finally about to pay off in a major way.  Let’s be real, since graduating from Ware County High School in 2000 and a six year enlistment in the United States Air Force (2001-2007), I had literally been in college off and on for 16 years pursuing various degrees.

*Doctor of Education; Higher Education Leadership (2016)

*Educational Specialist; Curriculum, Instruction, Management, and Administration (2010)

*Master of Public Administration (2009)

*Bachelor of Arts, Liberal Studies (2007)

Plus two associates degrees, you would think that writing would be the last thing on my mind.  Hell you’d probably even think that I had accomplished a lot in my own right academically but for me that still is not enough.

So I revamped my blog!  I was kidding myself thinking that this would be an easy journey and my name would ring supreme.  I learned very quickly that in this industry building a name for yourself and brand takes times.

I had the obnoxious idea to try to do a blog a day during that summer.  I had lame ideas like Motivation Monday, Thoughtful Tuesday, Wisdom Wednesday, Thankful Thursday, and Short Story Saturday.  I soon found myself burnt out and really not producing quality content.  I thought my posts were decent.  Now looking back it was just a bunch of fluff because I honestly just did not know what to do or what I was doing. I was trying some stuff out to see if it would work.

I managed to churn out chapters 4 and 5 of my dissertation and pick back up on my book project that I had outlined in 2013.  I was feeling like I was ready to put that story out to the world and I did, My Fourth Year in Middle School: The Truth About Teaching.

Now how does a busy mom like me balance work, school, and writing a book all at the same time is beyond me, but I had an inner strength to get some things done so I did.  I admit it to myself I am a fast burner because everything I set a timeline to do when I began teaching in 2008 was easily exceeded.

Still on the hunt for more, I now ponder the idea of pitching my book to publishing houses because I feel like there is a really great lessons that were learned for myself along the way.  These lessons are sure to touch the hearts of aspiring educators because it’s a lot behind the scenes that you often do not hear people talk about.

So hear I am fully exposed and ready to do the work because after listening to all of the experts, I can’t be afraid to fail.  Everyone of the EXPERTS  have shared a story of an idea flopping so I get it.

I am guilty of thinking that I had to have a logo and a big following to relevant.  But I’m learning that if I continue to be me, put my best effort forward, and stay true to myself then everything will fall into place in due time.

Now that I think about it, this time last year my focus was light and love.  But I’ve had to regroup and think about branding and narrowing my niche.  Yes!  Dare I say it, I truly see why the experts are the position that they are in and I’m striving day to day.

So my third book project is in the works and the personal approach I am taking it is why it has yet to be finished.  Just the other day  I was admiring my 12 year old because he was anxiously trying to print an essay earlier this week that is due tomorrow.  He was so frustrated because there was no ink but the overachiever in him got the best of him and all I could think was that he got that from me.  While on the other hand my 14 year old has a painting from his art class on display at the mall and I am in awe of his artistic ability and how his mind works.

I have taken time to really value the work that I have put into my two books. I have also realized that what I thought I knew two years ago was only the beginning.  I am just now beginning to scratch the surface and walk in my purpose.

Being that I am doing everything on my own as a one woman show, it feels good when the people who genuinely support me tap into my words and tell me how the things I write make them feel.  That is the impact I ultimately want to have.

When I began teaching I looked at each class period and asked myself how did I plan on touching 22 sometimes 27 minds at one time.  Then I quickly learned that if I touched one, then I had did my job.

Now as a writer I ponder the same thought.  How do I plan to reach the masses?  I’m realizing that if I get one new comment, then that’s a new soul that I have touched so I’m growing.

I have come so far to realize that all of this takes time, planning, patience, and hard work.  I am sure when the time is right for my first book to catapult it will.  I am confident that my brand will grow as long as I stick to being authentic and transparent.

Two years ago I made up in my mind that it was time to take my writing to next level.  And since hindsight is 20/20, who would have ever thought that 30 years ago in the streets of the projects, I’d grow up to be this woman on a mission to create the life I want to live, boss up, and be very unapologetic for daring to dream.

Keep coming back for more.

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